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The Initiative


Three Core Strategies        

        

Strategy 1: Attract / Recruit New Businesses to Johns Creek
 
Tactics: 

  • Achieve consensus (among public / private sector partners) that JCA is the single point of contact for businesses considering locating or expanding in Johns Creek.
  • Establish relationships with Economic Development (ED) allies and provide them with information regarding Johns Creek assets; seek to align JCA Activities / Goals with local, regional and state allies.
  • Build web site that maximizes inquiries and provides information needed by site selectors and firms considering locating in Johns Creek; list Johns Creek properties available for commercial development or redevelopment.
  • Implement Johns Creek brand-ing campaign. The focus is on attraction / retention of high-end businesses and workers (partner with City).
  • Identify and proactively target industries and businesses that are an ideal fit for Johns Creek (headquarter operations, professional services, service center operations, healthcare operations).

 

Strategy 2: Support Retention and Expansion of Existing Businesses (BR&E)  

Tactics:

  • Implement proactive business visitation, retention, and expansion program, visiting at least 50 businesses each year.
  • Prioritize for visits those companies identified as likely expansion prospects.
  • Form volunteer "Rapid Response Team" to intervene in critical situations involving a company’s possible expansion or potential departure from Johns Creek.
  • Convene industry sector groups to identify and address common challenges / opportunities.
  • Develop target list of service and support businesses desired by existing businesses; recruit or grow these businesses.

 

Strategy 3: Support Formation and Growth of Small Businesses 

Tactics: 

  • Partner with the Johns Creek Chamber to create a Small Business Resource Center (SBRC). The SBRC will connect area small businesses to business planning, marketing, capital, workforce and other resources traditionally needed by small businesses.
  • Utilize a retail gaps study to support the commercial space needs of small business and entrepreneurs.
  • Continuously work to identify and address any unmet small business needs.
     

Click on the image below to learn more about our economic development process!

 


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1/17/17
January 17, 2017 In the first of its kind in Georgia, the City…Read More

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7/19/16
Next Third Tuesday event slated for Aug. 16 By Frank Reddy johnscreek@gwinnettdailypost.com Staff…Read More

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6/15/16
By Frank Reddy Braving high temperatures at lunchtime Friday, hundreds walked from nearby…Read More

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Alcon

Shay Foley
GM, Atlanta Manufacturing, Alcon

“ Alcon has a long history in Johns Creek, which is home to one of our largest and most strategic locations,…”
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